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Marketing Executive – Raffles Accor

  • Dubai

Raffles Hotels & Resorts

Work with us as a Marketing Executive Raffles Accor in UAE, Dubai.

Job Description

  • Write press announcements whether long or short form for various business needs
  • Correspond with traditional media and social influencers, evaluate media exposure opportunities
  • Organize media experiences such hotel stays, dining and spa experiences
  • Monitor, review and report on all marketing and PR activity and results
  • Monitor competitor set’s press coverage and social media within the destination
  • Maintain an excellent relationship with the relevant appointed agencies, media, Accor regional office, and suppliers
  • Manage hotel communications including signage for public spaces, and drafting in-room guest letters
  • Weekly summary of press coverage for internal distribution
  • Coordinate professional video and photography shoots as needed (influencer, media, fashion shoots)
  • With the assistance of PR or Marketing Manager, brief media plans, write creative briefs and retouching briefs
  • Update content on the property website, press room and image library, partner websites
  • Ensure that all hotel promotions, advertising, and collateral are in keeping with Raffles standards and brand image and reflect the highest level of professionalism in content and presentation
  • Be a brand ambassador of Raffles at all times, both in and out of the hotel and on personal social media accounts.
  • Manage the supply chain and timelines of PR projects including costs, design and copy
  • Support the marketing department with administrative tasks such as creating purchase orders (PO), invoicing and raising complimentary forms in internal finance systems

CONTENT & SOCIAL MEDIA :

  • Shoot and edit photos and videos for internal communication platforms
  • To be proficient in Photoshop, Adobe Premiere Pro or FinalCut Pro X (desirable but not a must)
  • Come up with content ideas to highlight various services and products
  • Should have excellent verbal and written English
  • Thorough understanding of the hospitality public relations environment and its evolving shape.
  • Awareness of the latest tools, platforms and best practices.

PERSONAL ATTRIBUTES :

  • Excellent understanding of luxury market
  • Excellent understanding of all hotel departments
  • Professional presentation skills
  • Analytical capabilities required
  • Must have strong interpersonal skills with attention to details
  • Strong written and verbal communication skills
  • Problem solving skills
  • Self-motivated, creative and confident
  • Ability to meet deadlines consistently
  • Pro-active and taking initiative
  • Must be organized and ability to work and follow systems and procedures
  • Must be adaptable to change of strategy, ideas, systems etc.
  • Must be guest service oriented
  • Proficiency in organizational planning with the ability to multi-task

Qualifications

  • Minimum 1-year experience in public relations or related professional area
  • An experienced communications expert, a dynamic and self-driven, creative individual
  • Strong luxury hotel background or luxury lifestyle brand background is preferred

To apply for this job please visit careers.accor.com.

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